Treatsie Featured in Little Rock Soiree
Innovate Arkansas client firm Treatsie of Little Rock is featured in this month's issue of Little Rock Soiree magazine.
Treatsie is an online, artisan sweets subscription service from Keith Hoelzeman and Jamie Walden of Little Rock.
In addition to delivering sweet treats straight to your mailbox, it supports small, local businesses around the country and promotes culinary tourism.
Pretty awesome.
Here's a profile of Treatsie that appeared in Arkansas Business in December of 2013, and more AB coverage of investments in Treatsie and fellow IA client firm Bourbon & Boots from that month.
(Interesting sidenotes: AB is Innovate Arkansas' official media partner, of course, and Soiree is a member of the AB family. Plus, Soiree managing ed Amanda Hoelzeman is Keith's wife. The two just welcomed their first child to the world. Keith will rock at their son's first Career Day for parents at school...)
And here's a sample from the Soiree piece:
It was sort of like breaking open a piñata. Keith Hoelzeman and Jamie Walden took a swing at starting a business and candy fell out. The founders of Treatsie, the online, artisan sweets business based in Little Rock, recently cleared the two-year anniversary of the Kickstarter campaign that birthed their Little Rock-based enterprise and the company shows no signs of slowing.
"We market ourselves as a technology company that happens to sell a physical product and finds new ways to sell retail products,” Hoelzeman says.
Again, read the full story here.
Sweet stuff. Keep up the good (-tasting) work, yall.
UPDATE: Here's more from Soiree on Valentine subscription boxes from Treatsie and Bourbon & Boots.