Sam Brehm's Microbrew, Jordan King's Textless Driving App Win G60
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The G60 pitch contest returned to its city of birth Thursday, where it played Centerspace on the square in Fayetteville.
Organized (and on this occasion hosted) by Startup Junkie Consulting, G60 has become a statewide entrepreneurial phenomenon.
Winners on Thursday were Jordan King with "Incentivize Textless Driving," judges' award winner, and Sam Brehm with "The Fayettechill of Beer," people's choice winner.
(King participated last fall in the Arkansas Venture Center's first Pre-Flight program.)
Each won $1,000, and we suppose it's no real surprise the "grown-ups" (the judges) chose the responsible textless driving app while the "kids" (the audience) were drawn to the beer...
Brett Amerine of Startup Junkie tells us that the latest G60 Fayetteville had 32 pitches with roughly 200 folks packing the house.
Haley Cleous of Startup Junkie has more details on each winner below:
Sam Brehm is a student at UofA and has developed an idea for a local microbrewery. He is currently in the second semester of an entrepreneurship class [taught by G60 founder and IA adviser Jeff Amerine] where he has formed a business plan for the idea and will be competing this semester at business plan competitions such as the Governor's Cup.
His plan relies heavily on marketing the beer similar to Fayettechill, which has captured the outdoors lifestyle that comes with living in Fayetteville. On that note, Sam plans to produce quality craft beer and sell it in cans so that people can enjoy their beverage outdoors. His statement was that the craft beer market is growing now, but Arkansas is behind the rest of the country. He feels that's because craft beer is not widely available in this market and he wants to change that by canning his beer.
Jordan King has an interesting idea that would incentivize textless driving. He wants everyone to put their phone in a lock-down mode that would prevent any texting while driving so that our roads would be safer.
However, he realizes that it will take more of an incentive for people to do this, so his idea is that in exchange for putting your phone down while driving, drivers would get points for things like free movies, gas discounts, etc. He sees this as being an application that insurance companies would want to buy in the near future.
Good stuff. Can't wait to hear more from these two in the future.